We’ve walked alongside many gambling operators as the industry has gradually shifted from being reactive to becoming more proactive and preventive—driven by increasingly clear regulatory requirements in many jurisdictions. The trend began in Northern Europe, and recently, Canadian provinces have followed suit.

As data analytic tools play an increasingly important role in identifying and communicating with at-risk players, it's crucial to understand which signs of problem gambling can be detected through data alone – and, perhaps more importantly, which ones cannot.

We’re excited to announce that the player-facing interface of Preventor Suite has been completely redesigned to prioritize clear, intuitive communication and effectively motivate players to take action.

Three practical examples and use cases of GamTest implementations in every-day operation.

Gambling companies can reach out to players in various ways, and usually, making a duty of care call isn’t the first choice. However, if a customer doesn’t respond to other forms of contact or if the desired effect isn’t achieved, calling customers is an effective option.

We don’t want to resort to calling GamTest a Swiss army knife—a multi-purpose tool where none of the built-in tools are the best for their respective jobs (sorry all Swiss army knife fans). Because although GamTest can be used in many different ways, it truly performs its job really well. This has been proven in research studies and is evident in user reviews.

Dr. Jakob Jonsson, a licensed psychologist at Sustainable Interaction, is giving his best advice to gambling operators who want to get started with Duty of Care calls. With numerous published scientific studies on the subject, Jakob also oversees our team of care communicators.

Learn effective strategies on how to promote responsible gambling, ensuring player safety and aligning with industry standards for a sustainable gambling environment.

That's up to the gambling operator to decide, but typically, they are concerned about players exhibiting signs of risky gambling behaviour. Common examples include those who have wagered significant amounts in the past month, individuals who have altered their gambling habits and display signs of risky behaviour, or players with high deposit limits.

What might happen if you call your biggest gamblers and ask them how they feel about their gambling and whether they’re interested in making some changes?

In the fast-paced world of gambling, the responsibility of operators extends beyond providing entertainment. It involves a critical commitment to promoting responsible gambling. This commitment is not just a matter of regulatory compliance but also a cornerstone of sustainable business practice. Recent studies shed light on the effectiveness of such training and its impact on both employees and players.

GamTest is a versatile, research-based responsible gambling solution designed to educate and protect players. But instead of telling you more about all the features and the scientific studies (also important of course), we thought we’d focus on how you can use GamTest in a practical way. So we talked to our customers and listed six key areas of use.

This blog post explores the cutting-edge trends and innovations that are paving the way for a more responsible, safer gambling future.

This blog post explores the essence of responsible gambling, shedding light on its importance and how it shapes the gambling experience for the better.

This blog post delves into the psychology behind gambling, offering insights that can help operators and players alike create a safer, more sustainable gambling environment.

The gambling industry needs to find ways to work proactively with all players regardless of their risk level. That was the take home message when Christofer Hagstedt, Chief Business Area Manager for Safer Gambling at Sustainable Interaction, spoke at the Fair and Responsible Gaming conference hosted by William Hill Latvia and the Latvian Football Federation in Riga. 

This blog post delves into how technology is transforming the gambling landscape, making it safer for players without sacrificing the fun and excitement that draw people to the game.

This blog post explores how integrating data science into gambling platforms is not only enhancing player safety but also reshaping the gambling landscape.

Are you calling you at-risk customers yet? We’ve listed five good reasons why you should consider doing so.

The past week Jakob Jonsson spoke at the Alberta Gambling Research Institute Conference 2022. In his keynote presentation Jakob shared some of his experiences working with harm minimization, duty of care and responsible gambling. It covered topics such as registered play, self-assessment, contacting at-risk players and mandatory setting of limits.