Tailored consultancy services for responsible gambling

We offer customisable consultancy solutions to help you develop or enhance your existing responsible gambling initiatives.

With over 20 years of experience working alongside the global gambling sector, we have a deep understanding of the challenges and opportunities it faces.

Our consultancy services are grounded in both industry knowledge and scientific expertise, ensuring that our recommendations are based on the latest research and best practices in responsible gambling.

We can help you evaluate, strengthen, or develop new strategies, policies and procedures for responsible gambling and duty of care. Additionally, we can assist in compiling research overviews and provide strategic, practical guidance on data analytics, detection models, player interventions and communications.

Our services are available across all sectors, including sports and race betting, online gambling, lottery retail, and venue-based operations.

Areas of expertise

  • Problem and disordered gambling

  • Responsible gambling/Harm minimisation

  • Prevention

  • Duty of care

  • Compliance

  • Data analytics

  • Player interventions and communications

  • Proactive outreach calls

  • Research

  • Treatment

  • Strategy

What our customers are saying

  • portrait of Eduards Jakubovs

    “Our experience has been excellent, we love the quick support with occasional challenges or questions, as well as the expertise that the staff of Sustainable Gambling can provide in the field of player protection.”

    – Eduards Jakubovs, Head of Safer Gambling, Betsson Group

  • Portrait of Henna Ekström

    "We’ve chosen to collaborate with Sustainable Gambling to ensure that the Care Calls are handled efficiently and with the right competence"

    — Jenna Ekström, Responsible Gaming Manager at PAFs Responsible Gambling team

  • Portrait of Maria Guggenberger

    "ATG and Sustainable Gambling have a long-term and fruitful collaboration concerning responsible gambling tools and interactive learning"

    — Maria Guggenberger, former Head of CSR, ATG

Trusted by the gambling industry

Across the globe, companies have entrusted us as their service and product provider to safeguard players.

customer logotypes
customer logotypes